Web for beginners: more complex sites
Dynamic database-driven pages

What if the items to show on the web are MANY?

Better have them organized in a database, and use some dynamic pages both to show them to the visitor and to update them yourself.
A "dynamic page" is an HTML page built on the fly within the server by an expressely made program upon your most recent data: style and appearance are set once forever (until you decide to change them, of course), but your data - pictures included - are kept constantly fresh.
Preparing dynamic pages is way more complex than just making simple HTML static pages, as it requires labour and skills and familiarity with the web programming languages. Thus it will cost a little more, but the increased cost is soon overwhelmed by the savings on updating expenses: updating your data this way is extremely quick a job and, even more important, it is easy.
Online Catalogues
Where shall you keep your web pages?
Will they be quickly and easily accessible from everywhere in the world?
 
Internet can make wonders to enhance your Company's activity by opening new market niches with minimal costs and efforts vs. the traditional methods - and as such almost neglectable as to the results. Just think of an on-line catalogue on your website: how much would you save on printing and shipment costs? Not to mention the possibility of instant updating and the amount of new potential customers you can reach and have interested in your products or services.

The back-end
The back-end is that slice of a site that the customer never sees - but woe betide if it isn't there.
 
It is, almost literally, the back-room: here you update your prices, change the items for sale, prepare and send the invoices, and check the sales statistics. It is as important as the façade the customer sees as he buys; thus it must be rationally organised, well designed, easy and convenient to use.

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